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Hooray for Play!

Creative play is an essential and magical part of childhood.

Bubbles & Chalk

We are a toy store for creative play, here to help you find toys that spark creativity, promote movement, and celebrate play!

We believe in toys that are child-led and open-ended. Toys that let children tell stories and invent imaginary worlds and games. Toys that let children process life, and learn in playful and comfortable ways.

Rainbow hearts on top of a rainbow watercolor background. Because love is love.

Our Mission

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Sale price $19.99 Regular price $29.99

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